In the 1950s, rival electronics companies aim to make music portable for the first time ever. What follows is a decades-long rivalry that prompts the creation of iconic products like the Pocket Radio, Cassette Tape, Walkman and the CD, alongside the rise of two of the biggest companies in the world.

A database software engineer is inspired to create a bigger, unprecedented family friendly video-store, Blockbuster. But, as the dot com boom explodes an opening appears for two software executives in California to redefine the industry and take on the media giant with their online subscription service, Netflix.

When Motorola introduces the first handheld portable telephone to the world, the futuristic technology sets off a fierce battle among international telecommunications companies to produce the most popular cell phone. The competition for the next great mobile device produces innovations such as flip phones, ringtones, and text messaging. But when a little-known tech upstart from Canada decides to combine the features of a computer with a cell phone to make a smartphone called the Blackberry, the way we use phones will never be the same again.

Two visionaries breathe new life into the hotel industry in America and the world, by setting the modern standard for hospitality. Despite setbacks, economic downturns, and international conflict, these rivals will stop at nothing to be number one.

In the middle of the 20th century, a small piece of plastic revolutionizes the world of commerce as Diners' Club, Bank of America, and American Express race to change how people pay for everything kicking off the $6 trillion dollar a year credit card industry.

Harvey Firestone races to innovation against a crosstown rival as they both bet big on bringing car tires to the nation.

The evolution of America's most beloved sports of baseball, basketball and football are made possible by the innovations of sporting goods pioneers named Spalding, Wilson, and the Rawlings brothers.

To simplify tedious office tasks in the mid-20th century, one unknown company introduces the world's first photocopier and becomes a household name.

An underdog breaks the mold by creating instant photography, revolutionizing how we take photos. And it kicks off a war of innovation between two iconic companies battling to be the number one camera brand in the country.

Three American retail icons are born within months of each other in 1962, sparking a rivalry for the ages.

Two sneaker companies become industry titans through a decades long battle for global dominance, as they unleash iconic footwear that will bring sneakers mainstream and make them part of the fabric of American culture.

The biggest names in computers go head-to-head in a race to create the first portable computers; through failures, alliances and the return of an American icon, they'll usher in their first ever handheld device.